Fro-yo girl here. Cultive got its start in Davis and currently has three locations in Northern California. I visited Cultive SF when it first opened in December 2009. At that time, they had 10 self-serve fro-yo flavors a day for 43 cents an ounce.
I revisited to see how things had changed. The interior looked much the same with bright green and pink walls. The décor is simple and cheerful. There are signs proclaiming the health benefits of yogurt.
Seating is limited as there are only two small tables inside. The floor was quite dirty.
The price has increased to 46 cents an ounce and they removed one of the fro-yo machines, so they offer 8 flavors of self-serve fro-yo a day now. They continue to have a good toppings bar with waffle bowls, chilled and dried toppings (syrups, mochi, fruit, chips, cookies, candy, cheesecake, nuts, sprinkles, chocolate covered things, yogurt pretzels, popping boba, cereal, organic granola) and hot fudge.
I sampled four flavors and the first three were disappointing. The texture of each was too icy and the Cultive tart (original) was gritty. Peach tart tasted artificial, like peach candy. Fancy French vanilla was super sweet. Cultive tart was bland and slightly sour. Peanut butter was the only nice and creamy flavor that I tried.
Sample cups are easily accessible by the dry toppings area. Do sample the fro-yo before you commit.
When a fro-yo place charges a premium price, I have even higher expectations that the fro-yo is the proper texture. Cultive did not deliver.
You can earn free fro-yo with their frequent buyer card program.
You know you love me.
X0 X0, fro-yo girl.
For more on all things fro-yo, be sure to visit my blog: http://froyogirl.blogspot.com/
* CULTIVE FROZEN YOGURT: 1998 Union St., San Francisco, CA 94123