Taylor soft serve machine review – Taylor Crown Series c713

Taylor Crown Series C713

Taylor soft serve machine

Taylor crown series c713

At the high end of high end – running about $15k to $18k for a single machine – do these frozen yogurt machines stand up to the proclamation of “industry leaders” in soft serve equipment? We shall see. I will be reviewing Taylors in general, and Taylor Crown Series C713 in particular, where appropriate.

First and foremost, how does the frozen yogurt taste? I have worked with Taylors in stores, and have also been on the customer side of things, and have mixed reviews about yogurt quality. I have had really poor yogurt from Taylors, and also some of the best yogurt from the Taylor C713. This is both good and bad news for Taylor. Good news is that the bad yogurt I’ve had could just be because of the brand of product that the stores were using, because, like I said, some of the best yogurt I’ve had came from a Taylor. The bad news is that there are many functions and adjustments to the Taylor Crown Series machines, that it is easy for user error to net a poor quality product. I mean, I’m not what you would really call the sharpest light bulb in the oven, but I had to read the manual a few times (yes, I know how to read), before I could even imagine trying to set the C713 properly. I guess with proper training, this would not be a problem – just a little inconvenient for the lazy or slow.


The look of the Taylor Crown Series C713 is pretty slick: brushed steel paneling, with black plastic valve housing and display panel, and white lettering. I think they always look pretty good in a self-serve froyo shop wall. Some of the steel paneling is hard to keep clean. I can’t remember if it was the C713 or not, because I think there is a new kind of steel that resists smudges and stuff. Overall, this is probably one of the cooler looking machines I’ve seen.

The use of the Taylor C713 by customers is as easy as can be. The things I consider most important are how smoothly the handles and valves work, and how early in the valve draw the machine is triggered to dispense product. I am happy to report that all the handles and valves I have tried of the Taylor Crown Series machines (provided they were properly lubricated) were as smooth as sweet cream butter. Moreover, the motors that dispense the frozen yogurt were triggered almost immediately. That means that you can control how fast the yogurt comes out by opening the valve slowly. This is a huge plus from a customer perspective, especially when taking samples. You want the dispense speed to be very easy to control, so that your customers don’t end up with yogurt all over their hands, and you don’t end up with gallons of ice cream wasted all over the drip trays. Another bonus with these machines is that the handles return to the closed position automatically, with a spring-back system. This also helps prevent the aforementioned predicaments. Not all frozen yogurt machines feature this.

A little bit about the specs. The hoppers of the Taylor Crown Series C713 are huge: 20 quarts each (there are two per machine). And the freezing cylinders are 3.4 quarts each. These large capacities combined with dual 9,500 BTU compressors make for a huge output capacity machine. The hot (or cool) new thing these days is that the hoppers come with a refrigeration feature, to keep the product at a safe temperature.

The other things we should talk about is cost of parts, maintnence, and overall distribution and service of the Taylor soft serve machines in the United States market.  Ovbiously, Taylor has been around and reputable for a long time, so what does this mean for service. The good thing is they have a lot of offices and factory trained technicians.  The bad news is, they always want you to use their service guys.  This means if your store is 3 hours away from the office you sometimes have to wait a week or so for them to come up, and if they do not have the part in the truck you are looking at another week for them to come back up.  This can be a problem.  As far as sales and distribution, it looks like from the website that they have a supplier in each of the mainland states.  This, along with the fact that most people use taylor allows for very easy access to test the machines out if you are a potential buyer.  Parts can be expensive, especially on the used machines.  We spoke with a gentleman from partex who sells old Taylor and rebuilds them.  We asked about a problem we have seen many times – corrosion around the freezing cylinders and then leakage of coolant either to bottom of machine or into the cylinder itself.  This is a $3,000 minimum fix (at lowest) per machine.  He said “its not IF it happens, it’s WHEN it happens”.

All in all these are excellent machines. Once the operator gets the settings dialed in (and gets the right product in the machine, of course) these machines will produce very high quality yogurt. One thing to consider when looking to purchase a frozen yogurt or soft serve ice cream machine is the capacity. The Taylor Crown Series C713 has a huge capacity. But think about it: do you really need such a high capacity when you’re running 6-8 machines at the same time? This is why I consider the price too high for a self-serve froyo shop. If I had cash to open up a self-serve frozen yogurt shop, I would try to save money on the machines, and buy machines with a little lower capacity. If I get quality product, it’s worth it to me to sacrifice a little appearance and brand name to save $40-80k in startup costs. Nevertheless, I believe these machines live up to their reputation.

Cost: 2/5

Quality: 5/5

Ease of use: 5/5

Parts: 4/5

Service: 3/5

Upkeep cost: 3/5

Efficiency: 2/5

Overall: 4/5

41 thoughts on “Taylor soft serve machine review – Taylor Crown Series c713

    • Hello,
      Can you expand on this? When you say not as good as advertised, what specifically was advertised on the Taylor soft serve machine that is not preforming? We usually do not hear from people disatisfied with new Taylors, so it would be nice to have clarification and make sure your comment is warranted.

      • I also have 5 new taylor c723 in my frozen yogurt shop. I would agree that these machines are not as advertised. Horrible temperature control in the hoppers. 10 degrees difference from front to back of hopper. Blades and tune up kits are very expensive. Also very tough to get a firm product that isn’t sloppy even with new blades.

        • The hopper temp control when adjusted on the front is not a true temp. Front of the hopper is cold and back is warm. So to get a safe temp in the back of the hopper the product is too cold and flirting with freezing in the front. The service tech told me it is a design flaw and to stir the product once a shift. You wouldn’t think you would have too stir product in the machines to keep the product a safe temp. The positive is they do put out a great creamy product under ideal conditions. We are a low volume location and blades need changed every two months and cost around 30.00 per machine. All parts are at full retail from taylor dealers so don’t expect any help there either.

          • Hi Fred,
            Thank you for the feedback on the Taylor C723 machines. As you already know, the best way to keep the temperature even in the hoppers is to mix them often, since the product you have may be thick it is hard for cooling to keep evenly dispersed without mixing. This is why some soft serve machines are sold with an “agitator” or mixing option.

  1. Pingback: Frozen Yogurt Machine Reviews: Taylor, Electro Freeze and Forte | The Frozen Yogurt Blog

  2. I own a frozen yogurt shop in Denver with (6) 2011 Taylor C713’s.

    -Taylor Name
    -Two compressors

    -Very expensive to operate
    -very sharp and dangerous components(i.e. air filter cover screen)
    -Antiquated design(just doesn’t seem highly advanced for a $14,000 machine)
    -Expensive tune up kits
    -Expensive labor outside of warranty
    -Hard to fine tune consistency even when increasing amperage values

      • Hi,
        Sorry for the late reply.

        I believe all labor was covered for up to two years. I did not purchase an extended warranty as I was not really told about it when originally purchasing the machines.

        When I had n issue, I would call my local Taylor Service Center and request service. Usually, the service call dispatcher would offer for me to speak with an onsite technician first for over the phone troubleshooting. If that option was not successful, a technician would be dispatched to my store. The dispatcher always asks for the serial number of the machine in question.

        Typically, if we ran into any issues, we really needed service immediately. The dispatcher, till this day never provided/promised a window or time frame for a technician to arrive. In the past, a technician has arrived within 1-2 hours, 4-6 hours, or the next day.

        Unfortunately, my local Taylor distributor handles a few other states in the Rocky Mountain region which makes it very difficult to get service sometimes. I feel this is unacceptable, especially when you purchase a machine that costs more than some cars.

        • Hi, Rick –
          I am selling my high-end frozen yogurt shop in central Denver – are you interested? My email is RedMangoDenver at gmail.com.
          Thanks, Katie.

  3. I was never even told about the potential problem and was never offered the agitator kits. I use yo cream product which is a great product and doesn’t need mixing at all. The problem is the machines have a terrible cooling system and should not be offered without the agitator kits.

  4. I bought 4 new machines just over 2 years ago. The beater motors have a 2 year warranty. All my sources tell me they should last 10 years minimum. In 2 years & 4 months, 4 motors have been replaced. One in warranty, the second was 1 month out of warranty but the factory was gracious enough to cover it anyway, and 2 more just 4 months after warranty expiration. The company said “no more” after making us wait 2 weeks for an answer. The proper thing for them to have done would be to confess some bad motors and replace them, since they are $501 each, plus installation. I think if Toyota or Ford sold vehicles that would have the need for motor replacement just as soon as the warranty expires, they would not last much longer, nor should they. I thought I had bought a “Mercedes at a Mercedes price”, but it turned out to be a Yugo.

  5. Hello, I thinking of purchasing a Taylor C-713 its 2-3 years old, hasn’t gotten much use.
    Does anyone have any advise to share? It will be my only machine in a sandwich shop.


    • Hi Chris,
      Yes, the C713 is a soft serve machine, soft serve machines can all produce ice cream, frozen yogurt, etc. Some times for ice cream operators or mixes will call for a pressurized machine/air pump machine. I believe that the C713 equivalent with pump is called the Taylor C712.
      Good luck!

  6. iam looking a milk shake maker in here america and also one in afrika
    how much it cost and how long it has warranted. thank you

  7. hi, I just start to operate vith taylor c713, and last two days I have same problem, it says on display : freezer locked after 1 hour!! every single time when I clean up machine and start to operate again, the same thing happend again… can somebody explain whay and what to do to solve the problem?? thanks

  8. I just started using the 723….having trouble with the cleaning… machine reads “freezer locked” nowhere in the brochure does it tell you about it. I must be doing something out of sequence. any feed back?

  9. i am currently very distressed reading all the cons on taylor machines,i have picked up on a product named ocean power,apparently compressor made in italy and danfoss expansion valve but much cheaper.anyone information on the latter.oh yes
    machines are made in china,kind regards leon south africa

  10. hi Taylor,
    may I know is c713 more expensive or C723?
    what is the difference between this 2 for the price different besides the capacity?
    and may I know is there any other Gravity machines you have for medium capacity usage? may I know the price for c713 and c 723 also.
    thanks so much!!

  11. hi Taylor,
    may I know is c713 more expensive or C723 please?
    what is the difference between this 2 for the price different besides the capacity?
    and may I know is there any other Gravity machines you have for medium capacity usage? may I know the price for c713 and c 723 also.
    thanks so much!!

  12. i brought used Taylor c723 last year from dealer. I paid about 10,000 dollars. Is year of 2012. I thought this machine is high quality and motor is much better than other brand machine, actually is not, I spent 3,000 to fix. Recently I got tell of Taylor technician the barrel leaking,so can’t fix,I only used for 7 months. It is definitely not what I heard.

  13. When I bought our store it came with 7 Taylor c723’s (2013 Models). I have in less than a year replaced 4 motors from Taylor and have rebuilt 3 more motors myself.

    These motors suck!

    I am right now rebuilding 2 more motors.

  14. We are in Virginia Beach and it is the taylor freezer chesapeake Virginia. I am not sure if every Taylor Freezer rips customers off with labor hours. But, the taylor freezer in chesapeake Virginia does this nasty practice.

  15. i have a taylor crown c713 machine my problem, that the device don’t give me a hard ice cream conos it is couldn’t stand along so if you can help me to solve the mode problem i’ll be greathful,

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